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Six reasons why your food products need flexible packaging

 2020-07-08       17

Undoubtedly, packaging plays a significant role in the food industry, preventing food contamination and helping to extend freshness. Over the years, more options in food packaging have been made possible, and flexible packaging in particular has been catching on as a popular option. 


Flexible packages are made from elastic—flexible materials which are easily formed after filling them with a product, and their shape can be readily changed. It also includes non-rigid structures such as bags, pouches, shrink films, tubes, sleeves and carded packaging. Recent research highlights that the global good flexible packaging market is projected to reach USD105,310 million by 2025


There are many reasons why future-thinking food manufacturers are turning towards flexible packaging. Whether it’s reducing costs and waste, increasing shelf space, or ensuring the safety and preservation of food products, flexible packaging is increasingly playing a crucial role in the success of brands.


With that in mind, we look at some of the advantages of flexible packaging that are making a difference for consumers and manufacturers alike. 


1. Reduced Cost

As flexible film can be tailored to the specific size of the product, it removes the need to use more materials than necessary. This reduces manufacturing and material costs. For instance, flexible packaging can help to simplify the components of a product, hence eliminating the cost of labelling or capping as compared to plastic or glass containers. Since flexible packaging is lightweight and foldable, businesses can easily consolidate more products to ship, thus further reducing freight and shipping charges.


2. Increased Consumer Convenience

Flexible packaging is lightweight and portable, making it easy for consumers to carry their packaged food wherever they may need to go. This “right-size” approach also means consumers’ products take up less storage space. Additionally, flexible packaging is resealable, consumers can easily store unfinished food without needing a second package or container. This is thanks to features such as zippers and seal top closures. The reusability of flexible packaging also appeals to increasingly eco-conscious consumers who aim to reduce wastage.


3. Improved Design Options

Flexible packaging’s moldable materials present innovative design opportunities.  For example, it can be customised into different shapes or sizes and according to consumer preferences. The customisation element extends to visual properties as well, including clarity, glossiness, and printability. 

These improved design options enable companies to showcase their product on the shelf with unique, eye-catching packaging. This is especially important for companies operating in competitive markets, as one of the success factors is making sure people can find your product quickly and easily.


4. Enhanced Sustainability

More consumers are paying attention to a product's environmental impact. In addition to being resealable, reusable, and allowing for more efficient transportation, flexible packaging also enables an overall lower carbon footprint and energy usage at the plant level. 

Flexible packaging consumes fewer resources and energy to manufacture than other options. For example, it requires significantly less water to manufacture a stand-up flexible coffee pouch than it does a rigid coffee can. Furthermore, according to the FPA, certain flexible packaging production processes consume ½ the amount of energy during manufacturing compared to the closest alternative.


5. Extended Shelf Life

Being airtight, flexible packaging protects food from environmental elements such as sunlight, temperature and moisture, increasing the shelf life of perishable products. It leverages barrier materials capable of maintaining appropriate temperatures and controls the transmission of oxygen, carbon dioxide, ethylene and water vapours.


6. Ensures Food Safety

Flexible packaging plays a significant role in the global food safety conversation. With that in mind, food that is fatty and aqueous tend to pull chemicals from the packaging based on their composition. Fortunately with flexible packaging materials, the likelihood of chemical migration decreases, hence ensuring that the packaged food remains safe for consumption.


Flexible Packaging Adhesives 


From food safety to product protection, convenience, and sustainability, there’s no shortage of causes for the unprecedented advancement of flexible packaging offerings in the food beverage industry. The adhesives used in the construction of flexible packaging should be taken into consideration too, so as to optimise the performance and safety of flexible packaging.


Committed to sustainable development and consumer safety, Bostik offers a GLYMO-free array of one and two-component laminating polyurethane (PU) adhesives for food flexible packaging. Characterised by its good retort performance and heat peel resistance, this product line is free of epoxy silanes such as GLYMO, BPA (bisphenol A), epoxy resins, phthalate plasticisers, o-phthalic acid or tin compounds, which are currently categorised as substances of concern in food packaging.


At Bostik, we are committed to providing the best quality of adhesives for your flexible packaging. Our GLYMO-free adhesives comply with the FDA regulations and enhance flexible packaging capabilities.


Have questions? Contact IAAsia.marcom@bostik.com today.


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